CASE STUDY

Teamwork Accounting

Teamwork Accounting have over 50+ years experience covering all key areas of financial management. They offer a refreshingly unique approach to accounting by managing client’s finances, tax and planning for the future in a simple and straightforward manner.

The Challenge

Teamwork Accounting faced the challenge of an outdated website that failed to showcase their talented team and extensive experience.

The existing website did not accurately reflect their business, resulting in virtually no enquiries and a lack of the desired business clients.

Services

SEO
UX/UI
WEBSITE DEVELOPMENT

The Objective

The objective of the project was to redesign Teamwork Accounting's website and implement a strategic SEO strategy to attract more enquiries from business clients while highlighting the collective expertise of their team.

The goal was to create a website that accurately represented their brand, generated a significant increase in enquiries, and played a crucial role in client decision-making.

The Solution

To address Teamwork Accounting's challenges, we implemented a comprehensive strategy that focused on redesigning the website and developing a strategic SEO plan. The key elements of our solution were as follows:

Website Redesign: The outdated website underwent a complete redesign to accurately showcase the talent and collective experience of the Teamwork Accounting team. The new design reflected their brand identity and effectively communicated their expertise to potential clients.
SEO Strategy: A strategic SEO plan was developed to enhance the website's visibility and attract business clients. Thorough keyword research, on-page optimisation, and technical enhancements were implemented to improve search engine rankings and drive targeted traffic.

LAUNCH WEBSITE

“Working with the Launch Digital team throughout the process was an extremely positive experience”

After reviewing a number of featured case studies on the website, the choice to appoint Launch Digital was simple.

Working with the Launch Digital team throughout the process was an extremely positive experience and the finished result is an online presence that we, at Teamwork Accounting are tremendously proud of.

Mathew Ryan
Partner
Teamwork Accounting

The Results

The implementation of the website redesign and SEO strategy for Teamwork Accounting led to significant improvements and successful outcomes:

Increased Enquiries: With the launch of the new website, Teamwork Accounting experienced a remarkable 10-fold increase in new website enquiries. The improved design and targeted messaging effectively captured the attention of potential business clients, resulting in a higher conversion rate.
Improved Website Engagement: The average number of visits to the website increased by 50%, indicating improved traffic and interest from the target audience. Furthermore, the average time spent by visitors on the website increased by 132%, demonstrating that the website successfully attracted and engaged the right audience.
Mobile User Growth: The new website witnessed a 36% increase in mobile users, indicating improved mobile responsiveness and accessibility. This allowed Teamwork Accounting to cater to a wider range of potential clients and capture their attention across various devices.
Influential Online Presence: Feedback from new clients revealed that Teamwork Accounting's website played a crucial role in their decision-making process. When conducting research on Google, the website became the deciding factor in choosing Teamwork Accounting as their trusted accountant.